“Everyone should be publishing newsletters. Why? Newsletters make money!” – @whyisjake

#wcpub

2012 revenue model for the web:
– Put ads on site
– Some people will click on them
– Drive traffic to increase ad clicks

#wcpub

First banner ad. 😂@BoardingArea @wordpressdotcom #wcpub #denver #blogging

Platform and content control is even more important in a multi-channel publishing world. Open platforms protect publishers.

#wcpub

At 11:15 I’ll be leading an unconference session to discuss Gutenberg and what it means for publishers. #wcpub

The CMS is the hub of a multichannel strategy.

#wcpub

Other examples of secondary channels on the web: Email, RSS, WAP (before the modern mobile web)

#wcpub

The web started as just another secondary channel for content. i.e. Print = primary, web = secondary

#wcpub

Multi-channel distribution isn’t new i.e. Associated Press

#wcpub

Beautiful day in Denver.

#wcpub instagram.com/p/BX54VAnl_Ch/

11:15am in the unconference track I’ll be talking about running WordPress on Amazon Web Services. See you there #wcpub

“31 sites, 42,000 articles published a month… 1 developer and 1 contract designer.” – @meagan383

#wcpub

“‘Just look in the knowledge base’: Something that has never ever happened ever in the history of the world ” – @rsm

#wcpub

“Every developers favorite solution to poblems: just teach everyone markdown!” — @rsm

#wcpub