Next up @kingkool68 talks about managing images at scale in WordPress #wcpub

Tweets from slides about Making Smarter Images for WordPress #WCPUB

v.gd/smarterimages

One final break at #wcpub and then our second round of lightning talks at 5PM CT from @boone @jakemgold @kingkool68 and @mauteri 2018-chicago.publishers.wordcamp…

Coming up next on our #wcpub main track at 2:15PM CT is Why we ditched AMP, and other UX choices we made for launching membership with @brianboyer of @spiritedmediaco 2018-chicago.publishers.wordcamp…

🌃 #wcpub instagram.com/p/BmPmJ_eHhNe/

Points of Breakage is my new band name. Thanks @ChrisVanPatten #wcpub

Hey #wcpub can you enable the Gutenberg editor for a subset of post types? Or is it all or nothing?

@whyisjake Slides for this talk are at jakespurlock.com/2017/08/monetiz… #wcpub.

As expected, lots of people interested in talking about the Gutenberg project + enterprise publishing at #wcpub t.co/kOyT7VHGYE

“Gutenberg is a reimagining of the WordPress text editor to expose some of the mystery meat functionality.” @aaronjorbin

#wcpub

Conde Nast whined to Facebook about content performance and Facebook juiced them up. Lame. #wcpub

Testing FB instant Articles: Wired saw +109% mobile visits, +14% revenue increase. Not the same of other conde nast brands #wcpub

More on STAMP, an AMP powered Snapchat discover clone androidpolice.com/2017/08/04/goo…

#wcpub

“AMP galleries/slideshows are too generic looking and don’t fit together with Wired’s look” @whyisjake

#wcpub

“Wired likes Google AMP. +25% CTR, +63% CTR on ads, 175K articles.” @whyisjake

#wcpub

“Started injecting newsletter signup promos in Apple News as ads so they can be tracked because newsletters make money” @whyisjake

#wcpub

“Thought readers would flip if we inject a ton of ads. Turns out not aggressive enough. Need to throw in a lot of ads” – @whyisjake

#wcpub

“We’re not making a lot of money with Apple News.” – @whyisjake

Lots of work, very little payback.

#wcpub

“39% of Wired readers are using ad blockers. THAT’S A LOT!” – @whyisjake

#wcpub

“If someone gets on an email list they are 10x more likely become a paid subscriber at Wired.” – @whyisjake

#wcpub